Claap

Claap is an AI platform for revenue teams that captures sales conversations from Zoom, Google Meet and Microsoft Teams, in-person meetings via the mobile app, dialer calls and emails. It structures that data into CRM fields such as next steps and blockers, writes them back to Salesforce and HubSpot, scores reps against methodologies such as MEDDIC, MEDDPICC, BANT and SPICED, and forecasts deals and accounts. Its context layer and MCP connector let AI agents such as Claude, ChatGPT and Slack use the structured conversation data, and the page describes agent examples such as daily Slack call recaps and win/loss analysis. The page states SOC 2 Type II and GDPR compliance, a DPA on request, no training on customer data, transcription in 99+ languages, and migration support from Gong, Modjo, Fathom and Clari.

Key features

• Records and transcribes calls on Zoom, Google Meet and Microsoft Teams, with or without a visible bot
• In-person meeting capture from the mobile app
• Captures emails and dialer calls into the deal timeline
• Automatic CRM field updates and next steps/blockers written back to Salesforce and HubSpot
• Auto-classification of meetings by type such as Discovery, Demo and Negotiation
• Per-rep scorecards against customizable methodologies including MEDDIC, MEDDPICC, BANT and SPICED
• Deal and account forecasting
• Context layer with structured fields for Competition, Objection and Feature Request
• MCP connector for Claude and ChatGPT, plus Zapier, Make, n8n and webhook integrations
• AI agents that deliver recaps and reports to Slack, CRM, dashboards or CMS
• Transcription in 99+ languages
• Migration of transcripts, recordings and metadata from Gong, Modjo, Fathom and Clari

Best suited for

• Sales leaders checking which deals are real and why they may slip
• Sales reps who want CRM updates without manual data entry
• RevOps teams needing structured conversation data for reporting
• Customer success teams handing over deal context and tracking renewal risk
• Regulated or enterprise teams needing GDPR and SOC 2 Type II compliance

Pricing

Basic is free. Pro is $32 and Business is $60 per user per month, billed annually. Enterprise is custom.