Delve AI

Delve AI offers a platform for user, customer, and market research. Its products include a Persona Generator that creates AI-powered personas and journey maps automatically, Digital Twins for interacting with customer, user, and employee personas, Synthetic Research for running surveys, interviews, and market research with AI personas, and Marketing Advisor for channel-specific marketing recommendations derived from persona insights. The site lists solutions for persona development, custom research (surveys, interviews, focus groups, UX testing), journey maps, and pre-built studies (creative, video, email, and influencer testing). It also references data sources and integrations, case studies, a blog, and free persona tools and templates. The page states the product was featured in Gartner's Hype Cycle for User Experience 2026 and cites a 4.8 rating on G2 and 5.0 on Capterra, and claims over 45,000 brands and agencies use it.

Key features

• Automatic persona generation with AI-driven software
• First-party and public data sources
• Automatic segmentation
• In-depth audience insights
• Digital twins available 24/7 for asking questions about customers, users, or employees
• Access via collaboration tools
• Synthetic research using AI personas, including hard-to-reach audiences
• Results in minutes
• Journey map creation across decision stages
• Pre-built studies for creative, video, email, and influencer testing
• Channel-specific marketing recommendations
• Dynamic updates to marketing recommendations

Best suited for

• B2C and B2B brands and agencies
• E-commerce stores
• B2B/SaaS companies
• Marketing agencies
• Market researchers
• Marketers developing buyer personas or journey maps

Pricing

Not stated on the website