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FormStory

FormStory is a web form tracking and monitoring tool that captures and stores form inputs, including partial entries and abandoned forms, and sends notifications when forms are submitted, abandoned, or broken.

ProductivityLead GenerationMarketing AnalyticsForm Monitoring

About FormStory

FormStory

FormStory monitors web forms on a website by adding a tracking script to the site's head section. It notifies users when a form is submitted, abandoned, or broken, and stores filled inputs so that leads are not lost due to form errors or abandonment. The page describes form analytics for tracking submissions, bounces, and conversions, and AI-powered scoring to help prioritize leads. It states compatibility with any form, including Google Forms, Typeform, and JotForm, and says it works with most website platforms such as WordPress and Shopify. Multi-step forms are not currently supported according to the page. Pricing tiers are listed with a free plan and paid Starter, Capture Pro, and Agency plans, along with a free trial.

Key features

  • Form monitoring with 24/7 page monitoring
  • Broken form alerts
  • Capture and storage of partial entries and abandoned form inputs
  • Instant notifications for form submissions, abandoned forms, and broken forms
  • Daily, weekly, or monthly recap reports
  • Form analytics for tracking submissions, bounces, and conversions
  • AI-powered analytics and lead scoring
  • Setup by entering a website URL, selecting form parts to monitor, and pasting a script into the site head
  • Compatibility with any form, including Google Forms, Typeform, and JotForm
  • Data encryption and secure server protocols, per the FAQ

Best suited for

  • Digital marketing agencies
  • Online stores
  • Financial services and FinTech companies
  • Educational institutions and online course providers
  • Law firms handling online client intake
  • Local businesses relying on web forms for leads

Pricing

Free plan available; paid plans listed at $9, $29, and $79 per month (with yearly discounted prices shown), plus a free trial.

lead scoringlead captureform monitoringform trackingabandonment trackingform analytics

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