
Nightwatch
Nightwatch is an SEO rank tracking and AI visibility platform that tracks search rankings across 107,000+ locations and monitors whether ChatGPT, Claude, Gemini, and Perplexity cite or mention a brand.
About Nightwatch
Nightwatch
Nightwatch combines traditional search rank tracking with AI visibility monitoring in one platform. It tracks daily positions across Google, Bing, YouTube, DuckDuckGo and Yahoo, stores raw SERP snapshots for auditing, and tracks AI model answers in ChatGPT, Claude, Gemini and Perplexity. Its Citation Intelligence feature links ranking changes to AI citation changes. The platform includes keyword research, site audit, content writing, prompt research, white-label reporting, Looker Studio connector, MCP server, search simulator, and API access. The website states that unlimited user seats, white-label reports and API access are included on plans. A 14-day free trial is offered with no credit card required.
Key features
- Daily rank tracking across Google, Bing, YouTube, DuckDuckGo and Yahoo
- Raw SERP HTML snapshots stored for each rank check
- AI and LLM tracking for ChatGPT, Claude, Gemini and Perplexity
- Citation Intelligence linking ranking changes to AI citation changes
- Local rank tracking across 107,000+ locations down to zip code level
- Keyword research with volume, difficulty and competitor ownership
- Site audit for technical issues
- NightOwl SEO agent for suggested fixes and gap identification
- Content Studio for drafting and scoring SEO content
- Prompt research for AI prompts about a category
- White-label reporting with scheduled delivery
- Looker Studio connector
- MCP server for connecting Claude or other MCP clients to Nightwatch data
- Search simulator for viewing results from specific locations
- REST API access
- Unlimited user seats on every plan
- Integrations with Google Search Console, Google Analytics, Looker Studio and REST API
Best suited for
- SEO teams tracking search rankings
- Marketing agencies producing white-label client reports
- Brands monitoring AI visibility in ChatGPT, Claude, Gemini and Perplexity
- Businesses with local or city-level search targeting
Pricing
Starter is €99/month for 500 keywords, Professional €199/month for 2,500 keywords, and Agency €499/month for 7,500 keywords, with AI prompt tracking included. Yearly billing is stated to take two months off. Enterprise pricing is quoted. A 14-day free trial is offered.
Discussion
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