SMSGenius

SMSGenius positions itself as a #1 SMS marketing platform focused on ROI, helping businesses get more clicks, leads, and sales through SMS. It offers conversion and click tracking with postback URLs and ClickIDs, dynamic SMS personalization, message and route/SenderID A/B testing, real-time multi-criteria audience segmentation, batch delivery with real-time stop-and-go control, an Autopilot mode that enforces ROI, CTR, or CVR thresholds, and a URL shortener supporting multiple domain extensions with unique links per recipient. The page states it works with your chosen SMS gateway, with setup by its team within 24 hours, and offers a 14-day free trial of the Starter plan. It also lists features such as phone number cleaning, duplicate contact removal, opt-out management, scheduled sendouts, and a webhook for SMS status. The page says it is trusted by 30,000+ businesses and is rated 5/5 by 2,420 users on Google and on Trustpilot.

Key features

• Click, conversion, and micro-conversion tracking with ClickIDs and a Postback URL
• Dynamic SMS personalization with contact fields such as names and addresses
• Message and route/SenderID A/B testing
• Real-time audience segmentation with multi-criteria filters and automatic updates
• Batch delivery with real-time pause and adjust of underperforming variants
• Autopilot mode that pauses delivery when ROI, CTR, or CVR thresholds are not met
• URL shortener with multiple domain extensions and unique links per recipient
• Bulk purchase of short domains with rotation rules
• Variables in links replaced per recipient before shortening
• Gateway integration within 24 hours
• Phone number cleaning and duplicate contact removal
• SMS template performance tracking
• Single view campaign mode
• Webhook for SMS status updates
• Scheduled sendouts
• Received SMS and opt-out management
• Emoji support and 160/70 character limit handling

Best suited for

• Affiliate marketers
• Lead generation teams
• Businesses running SMS marketing campaigns with ROI goals

Pricing

Starter plan €259/month, Professional plan €347/month, Enterprise plan €486/month, all billed monthly. Starter includes 30,000 SMS sending API requests, Professional 100,000, and Enterprise 350,000 then €0.00139 per additional request. A 14-day free trial of the Starter plan is offered, with no commitment.