Octolens
Octolens is an agentic social listening tool that tracks brand and competitor mentions across socials, communities, media, and reviews, using AI to filter relevance and send mentions to teams and agents.
About Octolens
Octolens
Octolens monitors mentions of a brand and its competitors across social networks, developer communities, news, podcasts, newsletters, and review sites. An AI relevance filter scores each mention for relevance, sentiment, and intent, such as bug reports, feature requests, or buying intent. Mentions can be delivered to Slack, email, Attio, webhooks, the REST API, or the Octolens MCP server for use with AI assistants like Claude and ChatGPT. The page states a 7-day free trial with no credit card required.
Key features
- Monitors Reddit, X, LinkedIn, YouTube, TikTok, Bluesky, Facebook, Instagram, Hacker News, GitHub, Stack Overflow, DEV, App Store, Google Play, and Trustpilot
- Scale plan adds podcasts, news, newsletters, and web coverage
- AI relevance filter scoring mentions as high, medium, or low relevance
- Sentiment analysis and tags such as bug report, feature request, and buying intent
- Slack and email alerts
- Native Attio integration
- Webhooks and REST API
- Octolens MCP server for Claude, ChatGPT, Cursor, and other MCP-compatible tools
- Analytics and daily brief email on paid plans
- Spend cap and option to turn off flex mentions in settings
Best suited for
- Founders
- Marketing teams
- Developer relations teams
- Agencies
- Reputation monitoring
- Competitor monitoring
- Customer feedback collection
- Content production from real conversations
Pricing
Pro is $159/month billed annually with 15,000 mentions and 10 keywords. Scale is $499/month billed annually with 50,000 mentions and 40 keywords. Enterprise pricing is custom. Overage mentions are billed from $0.01 per mention. A 7-day free trial is offered.
Discussion
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