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Popl

Popl is an AI-powered event lead capture platform that lets teams scan badges, business cards, and QR codes, enrich contact data, and sync leads to CRMs at events and conferences.

MarketingMarketing ToolsSales ToolsEvent Management

About Popl

Popl

Popl positions itself as an AI GTM platform for in-person events. Its universal lead scanner uses AI-powered OCR to capture details from event badges, paper business cards, and QR codes, then enriches leads using its AI enrichment system and 20+ data partners. Leads can be synced natively to CRMs such as Salesforce, HubSpot, and Marketo. The page also describes Event Flows for qualifying questions, auto tags, and follow-up emails, digital business cards, in-person AI voice recording, calendar booking, and ROI reporting. Pricing is quoted through sales rather than published on the site.

Key features

  • Universal badge scanner for event badges, business cards, and QR codes using AI-powered OCR
  • Offline lead capture with automatic sync once the device is back online
  • AI data enrichment for emails, phone numbers, LinkedIn profiles, and company information
  • Native CRM integrations including Salesforce, HubSpot, and Marketo
  • Event Flows for qualifying questions, auto tags, follow-up emails, and ROI measurement by event
  • Digital business cards managed in bulk with CRM sync
  • AI voice recording that transcribes in-person booth conversations into lead data
  • List enrichment for bulk enrichment of event lists
  • Calendar booking on the show floor
  • Subteam, permission, and SOC 2 Type 2 security features mentioned in FAQ

Best suited for

  • B2B go-to-market and sales teams capturing leads at trade shows and conferences
  • Event marketing teams measuring in-person event ROI
  • Organizations that need event leads synced to a CRM
  • Teams with large organizations needing subteams and permission controls

Pricing

Not stated on the website

AICRM IntegrationLead EnrichmentBadge ScannerDigital Business CardsEvent Lead Capture

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