Purpose

Purpose is presented as an AI mentor available in an app (and web app) that learns about users over time to provide personalized reflection, insights, and actionable steps. The website states it is co-founded by Mark Manson, a bestselling author, and is built on evidence-backed psychological frameworks. It is explicitly described as a personal-growth mentoring tool, not therapy or medical advice. Users can talk about stress, decisions, conflicts, and goals, and the site lists features such as 24/7 chat access, honest feedback, voice mode, personal quests for habit building, and science-based insights on personality and abilities. Data is described as secured in transit and at rest, with the company stating it never sells personal data and that users can delete their account and data from Settings. A free 7-day trial is offered, with paid plans listed. The page includes a 4.9-star rating and a claim of 250k+ users, along with user testimonials, though one testimonial block contains placeholder lorem ipsum text.

Key features

• 24/7 chat access
• Honest, challenging feedback
• Voice mode
• Mindset, well-being, and relationship coaching
• Personal quests to build new habits and deepen self-awareness
• Science-based insights on personality and abilities
• Identifies blindspots and growth opportunities
• Helps set clear, attainable goals
• Private, secure, encrypted data handling
• Account and data deletion from Settings
• Available on Google Play and as a web app

Best suited for

• Personal growth and self-reflection
• Career growth
• Habit building
• Everyday decision support
• Working through stress, conflicts, and challenges
• Goal setting and finding direction

Pricing

Free 7-day trial offered; Monthly plan listed at $19.99/mo; Annual plan listed at $149.99/yr (shown as $12.49/mo, with a 'Start for $0.00' option)